TLDR
- First US Dogecoin ETF (DOJE) to begin trading on Thursday
- Dogecoin has rallied nearly 13% over the past week ahead of approval
- Bull flag pattern on 3-week chart suggests potential rally toward $0.95
- DOGE currently has a market capitalization of $36 billion
- The ETF will launch under the Investment Company Act of 1940
The cryptocurrency market is set to witness another milestone as the United States prepares to welcome its first memecoin exchange-traded fund. According to Bloomberg ETF analyst Eric Balchunas, the Rex-Osprey Doge ETF (DOJE) will debut on Thursday, marking a new chapter in the expansion of regulated crypto products following the successful launch of Bitcoin and Ether funds last year.
“Pretty sure this is the first-ever US ETF to hold something that has no utility or purpose,” Balchunas remarked in a social media post on Tuesday.
Meme coin ETF era about to kick off it looks like with $DOJE slated for a Thursday launch, albeit under the 40 Act a la $SSK. There's a big group of '33 Act-ers waiting for SEC approval still. Pretty sure this is first-ever US ETF to hold something that has no utility on purpose pic.twitter.com/BIcpu1zR4o
— Eric Balchunas (@EricBalchunas) September 9, 2025
The upcoming ETF will launch under the Investment Company Act of 1940, which differs from the Securities Act of 1933 that typically governs grantor trusts holding physical commodities or derivatives.
Dogecoin, currently trading at approximately $0.2404, has seen a price increase of nearly 13% over the past week in anticipation of the ETF approval, according to data from CoinMarketCap.
This development represents a growing recognition that memecoins can attract institutional interest, despite their largely speculative nature.
Widely regarded as the original memecoin, Dogecoin has been trading for over a decade. During this time, it has built a large investor community and inspired numerous imitators that reflect different aspects of crypto culture.
Today, DOGE boasts a market capitalization of $36 billion, making it one of the largest cryptocurrencies by value.

Technical Analysis Points to Potential Upside
Technical analysis of Dogecoin’s price movement reveals a promising bull flag pattern on the 3-week chart. This continuation structure typically precedes major rallies.
Trader @TATrader_Alan has identified Dogecoin’s recurring cycle of sharp rallies followed by consolidation within downward-sloping flags. Each breakout has historically triggered the next major leg higher.
$Doge/3-week#Dogecoin has been trending upward with a Bull Flag pattern, featuring a deep pullback in the flag portion. A breakout is now visible, with the next flagpole targeting $0.95 🔥 pic.twitter.com/ouH9Ua6WOx
— Trader Tardigrade (@TATrader_Alan) September 8, 2025
DOGE has now completed its latest consolidation and broken above the descending channel, which signals renewed buyer control and potentially paves the way for further price increases.
The chart shows three clear flagpole-and-flag formations with sharp rallies followed by deep corrections before clean breakouts.
Expanding Crypto ETF Landscape
The SEC’s approval of the Rex-Osprey Doge ETF comes as regulators weigh dozens of other crypto-focused exchange-traded products. Bloomberg ETF analyst James Seyffart noted last month that 92 such proposals are currently in the pipeline, spanning assets from Dogecoin to Solana and XRP.
The first wave of crypto ETFs focused on Bitcoin and Ether. The launch of spot Bitcoin ETFs in early 2024 was particularly successful, drawing tens of billions of dollars in inflows and ranking among the most successful ETF rollouts on record.
After a slow start, demand for Ether funds has also increased this year.
For Dogecoin traders and investors, critical support levels sit at $0.20 and $0.18, while resistance at $0.30 and $0.37 must be cleared to reach the projected $0.95 target.
The pattern’s historical reliability, combined with improving crypto sentiment and strong community support, reinforces DOGE’s bullish outlook.
The anticipated wave of new crypto ETFs follows a shift in the SEC’s approach to digital assets under the current administration.