With this partnership, Backstage hopes to get a huge push forward to accessing the Romanian and Eastern European market while enabling Entertix to have full access to a whole new lot of innovative blockchain-based features.
Through the partnership with Backstage, Entertix can now implement NFT ticketing at venues, as well as use the BiKos Wallet, the first crypto wallet for businesses in the events and entertainment industry.
Additionally, since Backstage aims to build the industry’s first decentralized fundraising platform, Entertix can offer its venues and clients a new source of funding and financing.
Backstage’s partnership with Entertix provides the support the team needs to find new connections and attract new users in Romania. The country can serve as a testing ground and launch-point for Backstage’s proprietary NFT ticketing technology and BiKoS Wallet.
Moreover, Backstage can onboard popular Romanian artists and producers onto the STAGE platform, Backstage’s blockchain-powered community. Then, these talents can utilize Backstage’s NFT technology to engage with fans, upsell merchandise and experiences, and build their fanbase.
It’s a win-win for both sides, as well as the Backstage community and Entertix clients and partners.
For Backstage, entry into the Romanian market is huge. In 2019, the World Bank classified Romania as a high-income country, with its citizens having a per capita income of $12,610. Romania is projected to rebound from the COVID-19 pandemic throughout 2022, with growth averaging 4% over the medium term. The country is ranked 18th on the list of nominal GDP for European countries and is one of the biggest economies in Eastern Europe.
This is why Romania is the ideal place for Backstage to spread the word about its technology, as the population is ready to embrace new technologies and has lots of great events each year.
“Thanks to Backstage, this partnership will make Romania one of the most advanced countries when it comes to new ticketing technologies,” stated Stefano Mazzetti, COO of Backstage.
Like Mazzetti says, this partnership will indeed get Entertix one step closer to the 21st-century blockchain revolution and allow the company to use a whole set of new features, such as:
- The ability to code in exclusive privileges into NFT tickets and upsell merchandise
- The option to offer partner venues a way to raise funds
- Use of the BiKoS Wallet to accept crypto payments
- Full access to the Stage platform to build community
- Access to the Backstage Metaverse for virtual and hybrid events
Cryptocurrency is very popular and well-known in eastern Europe. According to Fortune, it’s actually where a lot of crypto companies reside, with legal adoption happening rapidly. Digital assets are nothing new to Romanians. With this cooperation, Backstage just opened up a new channel to spread awareness about the platform and introduce Romania and Eastern Europe to the Backstage project.
Indeed, the future looks bright for both Backstage and Entertix. Look to see Backstage’s NFT tickets and the BiKoS Wallet in use in Romania soon.
Entertix is the result of more than 30 years of experience and innovation accumulated by its team members in the ticketing and live entertainment business. The team had a major contribution to building and developing a modern ticket selling process that proved its efficiency for thousands of events, in all areas. Whether it’s about major festivals in Romania, the biggest concerts in big squares or stadiums, indoor shows in the Palace Hall or Cluj Multipurpose Hall, international and local sports events or well-known cultural events, the members of the Entertix team always succeeded in providing both event-goers and promoters with the best services.
Backstage is powering the crypto revolution in the events industry. Through the BKS token and our blockchain ecosystem, Backstage aims to solve the current challenges facing the events and entertainment sectors. From financing and payments to NFT ticketing and marketplaces, Backstage $BKS will take the events industry toward a more sustainable, profitable and fair future. Backstage has a very strong and open community and everyone can join and contribute to the platform’s development by purchasing tokens and helping fund the entertainment industry.
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